We deliver the best night out in the region, with over 2,000 highly engaged fans watching an action-packed family friendly sport in a top of the range facility in the centre of MK. This is high quality entertainment with a highly loyal and valuable fanbase who are very receptive to partnerships and brands being part of the experience. Over the last 30 years, MK and the surrounding region have fallen in love with ice hockey and supporters are known as the best fans in the country.
There is a clear and exciting opportunity to be able to increase your brand awareness to a broad and receptive audience by becoming a Sponsor. The key figures of what we can offer your brand are:
Fan Visits per year
Person hours of brand exposure over 8 months
Online streaming of a further 3,875 live viewers per year, with 1,000+ replay and highlights package viewers and 2,000+ YouTube subscribers
Around 18k Social Media followers across all platforms, delivering 12.3m impressions per year and around 1m engagements (clicks, likes etc).
1,800,000 Page views on website
5,650 consented subscribers to our mailing list
Regional Live TV and Radio coverage on BBC News, ITV, BBC Radio and TalkSport
An additional arena footfall of several thousand more per week for public skating, skating lessons and other ice hockey, all of which can see your brand if you choose one of our advertising options
Our fan base is a broad range of supporters across age groups and roughly evenly split between genders.
Our regional presence is strong, with 250k people in Milton Keynes and over 1m within a 60 min drive of our arena. You can expect great coverage for your brand in a catchment which includes MK, Northampton, Bedford, Leighton Buzzard, Aylesbury, Luton and across into Hertfordshire.
We have a range of options to maximise your brand’s exposure to our fanbase, including Kit Branding, Advertising, Players, Matches and Digital.
TITLE SPONSOR – POA
Benefits:
- Your company logo on the front of the team jersey (Home, Away and Warmup), above the team logo
- Your company name in the official name of the team (e.g. All In Black Milton Keynes Lightning)
- Banner / branding on our website homepage and a dedicated sponsor page
- Your logo prominently displayed front and centre of the matchnight magazine
- 16 Season Tickets, allowing you reserved access to all home league games
- 15% discount code for matchnight tickets for your staff
- 30 second advert on our matchnight stream
- 2 VIP nights for up to 40 people including match entry, food and use of the VIP cash bar
- 4 x rink advertising boards (2.7m length)
- 2 player sponsorships, your company’s name read out pre-match, and whenever the players name is mentioned (goal, assist, penalties, man of the match), meet and greet and photograph with your player, signed, framed team jersey of the sponsored player, signed team photo
- 12 social media posts per year promoting your brand to our online audience
- Invite to pre-season sponsor meet and greet evening
- 2 tickets for a sponsors VIP matchnight experience
PLATINUM – £10,000 +VAT
Benefits:
- Your company logo on the shoulder / sleeve of the team jersey (Home, Away and Warmup)
- Dedicated sponsor page on our website
- Your logo displayed front matchnight magazine
- 8 Season Tickets, allowing you reserved access to all home league games
- 15% discount code for matchnight tickets for your staff
- 30 second advert on our matchnight stream
- 1 VIP night for up to 40 people including match entry, food and use of the VIP cash bar
- 2 rink advertising boards (2.7m length)
- 1 player sponsorship, your company’s name read out pre-match, and whenever the players name is mentioned (goal, assist, penalties, man of the match) , meet and greet and photograph with your player, signed, framed team jersey of the sponsored player, signed team photo
- 12 social media posts per year promoting your brand to our online audience
- Invite to pre-season sponsor meet and greet evening
- 2 tickets for a sponsors VIP matchnight experience
GOLD – £7,500+VAT
Benefits:
- Your company logo on the sleeve of the team jersey (Home, Away and Warmup)
- Shared sponsor page on our website
- 4 Season Tickets, allowing you reserved access to all home league games
- 15% discount code for matchnight tickets for your staff
- 1 advertising board (2.7m length)
- 1 player sponsorship, your company’s name read out pre-match, and whenever the players name is mentioned (goal, assist, penalties, man of the match) meet and greet and photograph with your player, signed, framed team jersey of the sponsored player, signed team photo
- 3 social media posts per year promoting your brand to our online audience
- Invite to pre-season sponsor meet and greet evening
- 2 tickets for a sponsors VIP matchnight experience
SILVER – £5,000+VAT
Benefits:
- Your company logo on the back of the team jersey (Home, Away and Warmup)
- Shared sponsor page on our website
- 2 Season Tickets, allowing you reserved access to all home league games
- 15% discount code for matchnight tickets for your staff
- 1 advertising board (2.7m length)
- 1 player sponsorship, your company’s name read out pre-match, and whenever the players name is mentioned (goal, assist, penalties, man of the match), meet and greet and photograph with your player, signed, framed team jersey of the sponsored player, signed team photo
- 1 social media post per year promoting your brand to our online audience
- Invite to pre-season sponsor meet and greet evening
- 2 tickets for a sponsors VIP matchnight experience
BRONZE PLAYER SPONSOR – £1,250+VAT
A great way to promote your brand or support a particular player through the season. It creates a unique link between your brand and the player and gets your name right into the heart of the matchnight experience.
Benefits:
- Your company name (in text) on the back of the sponsored player’s jersey worn in matches excluding replicas (Home, Away and Warmup)
- Your logo on the Player sponsor page on our website
- 15% discount code for matchnight tickets for your staff
- 1 player sponsorship, your company’s name read out pre-match, and whenever the players name is mentioned (goal, assist, penalties, man of the match)
- Meet and greet and photograph with your player
- Signed, framed team jersey of the sponsored player
- Signed team photo
- 2 tickets for a sponsors VIP matchnight experience
- Invite to pre-season sponsor meet and greet evening
